Women think of shopping as much as men think about sex

Three out of four young women think about shopping nearly as often as men think about sex, it is claimed.
Thoughts of buying that new dress or a much sought-after pair of shoes pop into their heads every 60 seconds, according to a survey by the self- styled 'on-line fashion bible' cosmopolitan.co.uk.
Assuming eight hours of sleep a night, that means shopping trips consume their thoughts an astonishing 960 times a day and 6,720 times a week.
Other studies have previously claimed to uphold the commonly-held belief that young men have only one thing on their minds - sex.
They are said to think about it every 52 seconds, while the subject crosses some women's minds only once a day.
On average, those surveyed spent at least 30 per cent of their annual income on clothes.
Perhaps most worryingly for men, half of those surveyed said they preferred shopping to spending time with their partner, and nearly as many confessed to keeping their shopping escapades secret from their partner to hide their level of spending.
Discussing the cosmopolitan survey, psychologist Dr Jane Prince, of the University of Glamorgan, said: 'People think about things which bring them pleasurable feelings. The pleasure is usually in the anticipating and planning.
'But so many women displaying this level of preoccupation, thinking about something once a minute, would indicate widespread addictive behaviour with regard to shopping which really does not seem to be evidenced in any academic literature I have ever seen.'